Yanta Culture Shopping Center is located in the second most populous commercial district in Xi'an City. With thirteen schools and over twenty shopping malls, this area is famous for attracting young customers.

Like other malls in this area, Yanta culture shopping center is targeting to young people with similar products but failed to make a profit or attract any customers. Moreover, two more high-rise shopping malls will open in the next few years right beside the site. Yanta center needs to find a way to survive.

ANALYSIS - ADVANTAGEOUS LOCATION AND COMPETITIVE MARKET

The current condition of the site is chaotic in terms of both construction and management. Due to the lack of lighting and maintenance, the indoor space is dark and the open space is piled with trash. On the other hand the site is adjacent to a university campus where there are several enormous dormitory building facades facing the shopping center without any functional or visual connection. With only a few shops running businesses in the building, most part of this underground mall is rarely visited. 

In order to activate the site and compete with the nearby shopping malls, this project starts with analyzing the market background and the shopping culture in this area. This vibrant commercial district almost encompasses every kind of product and entertainment. Instead of competing, we want the renovated center to compensate the shopping culture and enhance the young, vibrant atmosphere.

BEFORE AND AFTER - ENTRANCE

BEFORE AND AFTER - PLAZA

FLOOR PLAN